Reward Points – A Loyalty Program in Magento eCommerce Store

Magento is an open source eCommerce platform, opted by numerous online businessmen across the world to establish efficient online stores. This platform has powerful features and is yet very easy to use. It offers a high level of flexibility to online merchants in controlling the content, look, and functionalities of their eCommerce store. Magento has an extensive directory of Magento Extensions & Modules which enriches an eCommerce store with an array of features.

The Magento Reward Points Extension is one such tool that has come to rule the market with its great features that enable customers to earn reward points for the patronage they extend. It is one of the most appealing tools that help store owners to generate repeat clients as well as new clients by enhancing the customer satisfaction level.

Advantages of Magento Reward Points Extension

This Extension for Magento allows you to compete and engage customers intensely and thus enable you to enhance sales quickly, retain existing clients, and attract potential customers through using this customer loyalty program. The various activities in the online store can allow the user to gain points by enticing the customer to invite their friends, take part in polls, allowing the customer to tag products, encourage them to write reviews on the purchased product.

The Magento Reward Points Extension assists customers to collect and enjoy some of the great features such as:

• Enables to earn reward points through initiating User Purchase Actions like Purchase, Birthday Purchase, Referral Purchase, and Product Review.
• Enables customers to earn reward points for building activities like Referral, Participation on Poll, Tagging product, Subscribing to Newsletter, etc.
• Even though social media network activity of the customers also enables them to earn reward points by taking part in Social Media such as FB, Twitter, and Google Plus, etc.
• It is easy to prepare and view reports on rewards spend as well as earned.

Features:

Customer Side

• Customer refers to a friend
• Web site registration
• Sign up for the newsletter
• Posting product review
• Poll Participation
• Tagging products

Seller Side

• Can check out the pictorial representation of the reports
• Can have easy control of the maximum reward points for a day
• Can display and demand reward points on a particular product, category and listing page

Conclusion

eCommerce business is growing day by day, globally. And the software platforms that run these online business ventures are becoming more powerful, and Magento is not an exception to this phenomena. Offering a multitude of extensions to add the functionality of online stores, Magento also provides competent Magento Reward Points Extension that is swiftly becoming a major player in growing the eCommerce business. This extension enables customer retention and drawing new customers to online stores by offering reward points for their loyalty.